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Articles posted by Zaneta

Parisian Patisserie Boulangerie | French Bakery | Keilor Road Essendon

Posted on May 17, 2013 by Zaneta in French Macarons, Macaron Bakery No Comments

parisian-boulangerie-patisserie-keilor-road-Melbourne-AustraliaI have to tell you about this fantastic French Bakery called Parisian Patisserie Boulangerie that serves delicious French pastries, croissants, brownies, brioches, and recently I got to try their macarons.

I usually pick up treats when I am in the area and never been disappointed. They also serve scrumptious authentic French bread.

Sugar lovers, rejoice! Here you can feast your eyes on all the sweet goodness. There are more treats there (hope you can blow up the image to see it all!).

parisian-boulangerie-patisserie-keilor-road-Melbourne-Australia-cakes

A quick look around this small but cozy ‘sugar sanctuary’ should reassure you that you are in the right place.

 

Hold on… is that a book collection in the corner? I was eager to check out the titles! …a few of Pierre Herme books in there, that’s where they get some of their inspiration from. ;)

parisian-boulangerie-patisserie-keilor-road-Melbourne-Australia-macaron-books-collection

parisian-boulangerie-patisserie-keilor-road-Melbourne-Australia-inside

 

 

After carefully selecting my treats I sat down waiting for the order to grace my little table. Those clocks on the wall certainly look great. What time is it in Paris?

 

parisian-boulangerie-patisserie-keilor-road-Melbourne-Australia-chandaliers

 

Another look around the shop and a quick glimpse up the ceiling… uhh, I love those chandeliers.

Finally my order has arrived. Macarons are all about presentation and these macs certainly look fine. Except the bit of cream on the shell that usually happens when you mishandle a macaron – easy on those shells! I am not sure what flavour they are as they are just called plainly ‘macarons’ here and they only had two types when I was there.

parisian-boulangerie-patisserie-keilor-road-Melbourne-Australia-macarons

…hmmm, I will let you figure which one tastes a bit like caramel but it’s hard to tell the exact flavour. I can taste butter through the filling. The blue macaron filling is much smoother … the shells look like French shells. A few more bites and…

parisian-boulangerie-patisserie-keilor-road-Melbourne-Australia-macaron2

Now, onto my other treats!! What, did you think I only came here for the macarons?!?

Overall, this place is a must visit, so if you are in Melbourne (Australia) then keep the following place in mind:

19 Keilor Rd  Essendon VIC 3040

(03) 9379 3815

Be sure to get here early in the morning!

French Macarons, macaron bakery

Last minute Mother’s Day gift! (May 12, 2013)

Posted on May 8, 2013 by Zaneta in Macaron gift, Macarons No Comments
last minute Mother’s Day gift

Mother’s Day macaron gift!

Mother’s Day is a celebration honoring mothers and motherhood, and the influence of mothers in society. If you’re looking for a last minute Mother’s Day gift then consider giving your mum The Macaron Master.

Why is it a thoughtful Mother’s Day gift? Simply because it teaches how your mum can master the world’s most luxurious cookie – the macaron.

Macarons are famous the world over. They were served to Hollywood’s A-Listers at the 2013 Oscars… A Celebrity-Branded Line of Macarons Emerged (With Matching Purses) … and HuffPost Press published an article Making Macarons: A Trend That Keeps on Trending.

Everyone raves about those luxurious bites of heaven! And now The Macaron Master will help your mum master this highly celebrated cookie.

If your mum loves family gatherings–and all mums do–then the expert baking skills she learns from this guide will make her the star of family get-togethers. She will love that… you will love the sugar rush! Something you will keep tweeting about for a while.

The Macaron Master is a perfect last minute Mother’s Day gift that your mum will cherish and appreciate.

The Macaron Master is a beautifully designed and professionally created eBook filled with luscious photographs – it’s an instant download so you will have it ready for your mum in MINUTES from now.

Yes, we did say, it’s a perfect last minute Mother’s Day gift!

macaron gift

Ladurée Opens in Singapore!

Posted on April 24, 2013 by Zaneta in French Macarons, Macarons No Comments
Ladurée macarons

Ladurée macarons in Singapore | © senatus.net

Singaporeans aren’t you lucky! If you love macarons and are heading to / living in Singapore then life is about to get well, a whole lot sweeter for you!

Ladurée (the French macaron artisans) opened doors to the first Ladurée boutique in South East Asia, at Ngee Ann City in Singapore’s famed Orchard Road. I guess that’s just another reason for me to love that great city/country even more!

Recently, I wrote a post Ladurée Brings French Macarons To Westfield Sydney, Australia! about Ladurée opening a macaron shop in Sydney Australia. Naturally, there are many macaron bakeries in Sydney but there is something magical about Ladurée macarons … and people were lining up for up to 90 minutes to experience the magical bites of heaven.

So, knowing the Singaporeans and their taste for good (sweet) food (confections) I wouldn’t expect anything less…

I have read the announcement here, where they also include a brief Ladurée macaron story which I thought you might enjoy:

The Ladurée macaron story

Louis-Ernest Ladurée, a French artist of versatile interests ranging from writing to pastry-crafting, invented the original macaron but unfortunately had his original shop burnt down during the Paris Commune of 1871. In the 1930′s, his second grandson Pierre Desfontaines rose to fame by sticking two macaron pastries together with a flavored ganâche and creating the modern double-decker macaron as we know it!

His gastronomical success was complemented by the genius idea of turning part of his shop into a tearoom. At a time when women were not allowed into cafés and had to keep to the seclusion of their homes, the Laduree tearooms became the bourgeois ladies’ new gourmand social venue.

Wow – what a great story! Hope you have enjoyed it.

I guess the macaron is only increasing in popularity, which is why The Macaron Master is so ‘in fashion’ right now! Speaking of fashion, make sure you visit Orchard Road in Singapore – it’s the fashion capital – and, when (ok, IF) you get tired of all your shopping you can always make a quick stop for a refreshing break at Ladurée Singapore!

French Macarons, macarons

Macarons tug-of-war!

Posted on April 7, 2013 by Zaneta in Macaron Business No Comments

In case you missed it… Maccas make their own macs.

Not that long ago,  McDonald’s, leader in cost and convenience decided to jump on the macaron bandwagon and start producing their own version of the famous French confection. But are they any good or really awful?

Celebrity pastry chef Adriano Zumbo who became famous for his macaron tower creations describes the McDonald’s macaron imitation as “fatty and artificial”.

Source says McDonald’s macarons are baked at a central location and delivered weekly to McCafe outlets. WEEKLY? Perhaps you might think that’s not that bad… especially since Laduree makes theirs in Switzerland blast freezes them before shipping to Australia.

But, back on track… speaking of McDonald’s macarons macaron extraordinaire Adriano Zumbo says: “They’re not terrible. They’re not very pleasant, either. The taste is bland, it’s very fatty and artificial, and you can tell it’s mass-produced.”

Mass produced? Fatty? Artificial?

Can you see a macaron business opportunity here?

McCafe brand manager Tim Kenward says “The beauty of McDonald’s is in the convenience. We’ve got so many stores across the country, making us the most cost-competitive macarons around.”

So, while McDonald’s are creating the most cost-competitive macarons around you could be known for the most delicious macarons around! Are we giving you some business ideas here?

One year from today there will be more macron shops and bakeries than ever. Zumbo is growing so successful that he’s now planning to open his first Melbourne store this year.

If you have always wanted to start your own macaron baking business then now is the chance. If you don’t fully know how to go about it, then check out The Macaron Master.

macaron business

MakMak Macarons | New Macaron Business

Posted on April 5, 2013 by Zaneta in Macaron Business No Comments

Wow, macaron shops are popping up on every corner! Well, it certainly seems that way… I just shared the news about an Aussie plumber opening a macaron business. Today I found this new macaron business success story. It goes something like this…

MakMak opened a pop-up shop within its existing venue in Newtown. According to Heng (the owner), the shop was a huge success. Following the success of the Christmas-themed pop-up shop they decided to open their first permanent retail outlet in Sydney.

“MakMak’s mission is to produce the best macarons (macaroons if you insist) in Australia.
Our macarons are handmade in Sydney using the finest quality ingredients in a range of innovative flavours, colours and textures and are 100% gluten free.”

Great story indeed! They have a great looking website and a fantastic looking logo…

© MakMak Macarons Logo

© MakMak Macarons Logo

macaron business

Former plumber opens Lumon macaron business!

Posted on April 3, 2013 by Zaneta in Macaron Business No Comments

Want to open a macaron business? If you are sitting on the fence undecided whether you are suited for this amazing business then here’s some motivation. Canberra Times has published a story about an Aussie plumber who decided to drop his tools and take a new career path – apparently he’s making a great living baking and selling macarons.

”I didn’t really have a masterplan,” he says. ”I just created a Facebook page and posted a message announcing I was taking orders for Christmas. I thought if I sold 100 I’d be pretty proud, but business boomed and I ended up making more than 1000 macarons,” Among the more unusual flavours requested were popping candy, bubblegum and cola, as well as raspberry and coconut.

The story continues… apparently he also sells through the Farmer’s Daughter cafe in Yarralumla, and would like to set up at the markets. Here at The Macaron Master we wish him all the best with his new business.

So, there you go! If you’re thinking ‘if a plumber can then I can too…’ well, stop dreaming and invest in The Macaron Master – it’s a COMPLETE MASTERPLAN that shows you how to create bakery-quality macarons for fun and profit!

This amazing guide not only shows you how to make delicious macarons (using ALL the methods = French, Swiss + Italian) but it also shows you how to turn this sweet hobby into a lucrative career. You can start from your own home kitchen… YES!

It’s really that simple with the aid of The Macaron Master!

macaron business

Macaron Day (Jour du Macaron) – 20 March 2013!

Posted on March 13, 2013 by Zaneta in Macaron Day No Comments

The Jour du Macaron (Macaron Day) was the creation of the la Maison Pierre Hermé from France. Macaron Day is celebrated every 20th of March. So, the countdown has well began! It’s a very special occasion where participating macaron bakeries hand out free macarons.

8th annual Jour du Macaron (Macaron Day)

Box of macarons signed by Pierre Hermé

Speaking Of Pierre… On 20 March, Pierre Hermé Paris celebrates the 8th annual Jour du Macaron (Macaron Day). From 12 to 20 March, in honour of this special event, e-Gourmandises exclusively offer a special box of 24 macarons and donate a percentage of sales to the charity “Vaincre la Mucoviscidose”. You can learn more here: Pierre Herme Boutique.

Macaron Day will even be celebrated in Hungary! With the following exhibitors/bakeries:

Patisseries:

Villa Bagatelle

 

La Praline

Centrál Kávéház

Four Seasons

Party Macaron

Desszert Neked

Sarki Fűszeres

Gerbeaud

Gundel Cukrászda

à table! boulangerie-pâtisserie

SUGAR! shop & confectionary

Paris Budapest Restaurant & Bar

Rosinante Hotel

Cinnamon Roll

You can learn more here: http://macaronnap.hu/program-of-the-macaron-day-and-its-exhibitors/

In Japan it’s called the white-day and it will be celebrated on the 21st. You can learn more here: http://pierreherme.co.jp/

Chef Thierry from Vancouver will celebrate the joy of the macaron with their second

Chef Thierry Macarons - http://thierrychocolates.com/

Chef Thierry Macarons -
http://thierrychocolates.com/

annual Jour du Macaron. On March 20th, he will be offering a limited edition spring-inspired “Cherry Blossom” macaron featuring a honey bush tea shell, honey butter cream and Chef Thierry’s signature cherry jam in the centre. Also in Vancouver, Kitchening & Co will be giving away up to $10,000 worth of macarons to raise money for charities doing work in Vancouver’s Downtown Eastside.

Macaron Day NYC coincides annually with the Jour du Macaron in Paris, created by la Maison Pierre Hermé Paris in association with the Relais Desserts. They invite to join them on Wednesday, March 20, 2013 to discover macarons in New York as bakeries across the city once again come together to provide free macarons to customers.

The following bakeries are scheduled to participate in this grand event in NYC:

2013 PARTICIPANTS


Bisous, Ciao. Macarons

  • 101 Stanton Street
    (212) 260-3463
  • 235 Bleecker St
    (212)-675-6366

www.bisousciao.com


Bosie Tea Parlor

  • 10 Morton Street
    New York, NY 10014

    (212) 352-9900

www.bosienyc.com


Bouchon Bakery

  • Bouchon Bakery at Time Warner Center
    Ten Columbus Circle, Third Floor
    New York, NY 10019

    (212) 823-9366
  • Bouchon Bakery at Rockefeller Center
    One Rockefeller Plaza
    New York, NY 10020

    (212) 782-3890

www.bouchonbakery.com


Butterfield Market

  • 1114 Lexington Ave
    New York, NY 10075

    (212) 288-7800

www.butterfieldmarket.com 


Cannelle Patisserie

  • 75-59 31st Avenue
    Queens, NY 11370

    (718) 565-6200

www.cannellepatisserie.com


Chantilly Patisserie

  • 135 Parkway Road
    Bronxville, NY 10708

    (914) 771-9400

www.chantillybronxville.com


Epicerie Boulud

  • 1900 Broadway
    New York, NY 10023

    (212) 595-9606

www.danielnyc.com


FP Patisserie

  • 1 W 58th St at the Plaza Hotel
    New York, NY 10019

    (212)986-9241
  • 1293 Third Ave at 74th St
    New York, NY 10021

    (212)757-5252

 www.payard.com


Francois Payard Bakery

  • 210 Murray Street
    New York, NY 10282

    (212) 566-8300
  • 116 West Houston Street
    New York, 10012

    (212)995-0888
  • 1775 Broadway at 58th St
    New York, 10019

    (212)995-0888

www.fpbnyc.com


Macaron Café

  • 161 West 36th Street
    New York, NY 10018

    (212) 566-8300
  • 44 East 59th Street
    New York, 10022

    (212)995-0888
  • 750 Third Avenue
    New York, 10017

    (212)995-0888

www.macaroncafe.com


Macaron Parlour

  • 111 St. Marks Place
    between 1st Ave & Ave A
    New York, NY 10009

    (347) 979-6023

www.macaronparlour.com


Mad-Mac “The Authentic French Macarons”At  Bernardaud

  • 499 Park Avenue at 59th Street
    New York, NY 10022

    (973) 225-0930

www.madmacnyc.com


Michael Allen International ConfectionerAt Fresh Fanatic Organic Market

  • 275 Park Avenue
    Brooklyn, NY 11205

    (718) 230-3360

www.MichaelAllendesserts.com

 


Mille Feuille Bakery and Café

  • 552 Laguardia Pl
    New York, NY 10012

    (646) 626-6472

www.millefeuille-nyc.com

 


The Todd English Food Hall

  • 1 W 58th St at the Plaza Hotel
    New York, NY 10019

    (212)986-9241

Macaron Day in Toronto celebrates these delicate confections in support of a local charity. They invite to join them on Wednesday, March 20th, 2013 when participating patisseries across Toronto will come together to offer complimentary macarons to customers.  To receive your macaron, visit a participating patisserie and simply mention you are celebrating Macaron Day TO. Participating locations will provide one macaron per customer at no cost, with quantities limited by location.

The following bakeries are scheduled to participate in this grand event in Toronto:

Participants

La Bamboche

La Bamboche

  • 4 Manor Road East
    416-481-6735
  • 1712 Avenue Road
    416-224-5595

www.labamboche.ca

Petite Thuet

Petite Thuet

  • 1162 Yonge Street
    416-924-2777
  • 1 King Street West
    416-867-7977

www.petitethuet.com

Patisserie La Cigogne

Patisserie La Cigogne

  • 1626 Bayview Avenue
    416-487-1234
  • 1419 Danforth Avenue
    416-466-2345

www.patisserielacigogne.com

Moroco Chocolat

Moroco Chocolat

99 Yorkville Avenue
416-961-2202

www.morocochocolat.com

The Wedding Cake Shop

The Wedding Cake Shop

859 College Street
416-916-2253

www.theweddingcakeshoppe.com

Jadore Cakes Co.

J’adore Cakes Co.

3308 Danforth Avenue
416-691-4554

www.jadorecakesco.com

Ma Maison

Ma Maison

4243 Dundas Street West
416-236-2234

www.ur2busy2cook.com

Patachou

Patachou

  • 1120 Yonge Street
    416-927-1105
  • 835 St. Clair Avenue West
    416-782-0122
Butter Avenue

Butter Avenue

3467 Yonge Street
647-341-8686

www.butteravenue.com

Frangipane Patisserie

Frangipane Patisserie

215 Madison Avenue
416-926-0303

www.frangipane.ca

Rahier Patisserie

Rahier Patisserie

1586 Bayview Avenue
416-482-0917

www.rahierpatisserie.com

Patisserie 27

Patisserie 27

401 Jane Street
416-762-2103

www.patisserie27.com

Daniel et Daniel

Daniel et Daniel

248 Carlton Street
416-968-9275

www.danieletdaniel.ca

The Sweet Escape Patisserie

The Sweet Escape

55 Mill Street
Building 47, Suite 102
416-214-2253

www.thesweetescapedistillery.com

La Dolci

Le Dolci

1006 Dundas Street West
416-262-3400

www.ledolci.com

Bobbette & Belle Artisanal Pastries

Bobbette & Belle

1121 Queen Street East
416-466-8800

www.bobbetteandbelle.com

Ruelo Patisserie

  • 550 Highway 7 East
    905-762-1500
  • 4-6 Erskine Avenue
    416-486-1800

www.ruelo.com

Yorkville Espresso Bar

3 Yorkville Ave
416-515-7366

facebook Special Macaron Day macaron-making class Wed March 20th 2013 6pm

 

Celebrate the Macaron Day with The Macaron Master!

The Macaron Master is a step-by-step illustrated guide to creating your own bakery-quality macarons – for pleasure & profit. It covers ALL techniques – French, Italian & Swiss! Click here to learn more!

macaron day

Concord grape macarons served by Wolfgang Puck at Oscars after-party, the Governor’s Ball!

Posted on February 27, 2013 by Zaneta in Macarons 1 Comment
concord-grape-macarons-oscars

Wolfgang Puck Oscar macarons!

How does one feed Hollywood A-listers? I’m sure that was not an easy order to fill! Hollywood … the red carpet … the Oscars. Gosh! How do you stay calm and collected let alone composed while making all the food preparations? Not easy, I guess!

The chef, Wolfgang Puck and his culinary team of 350 cooking specialists were up to the challenge…

One report tells that the chef’s grocery list included 20 pounds of black and white truffles,  600 Maine lobsters, 1,200 stone crab claws, 1,000 pounds of chocolate and 1,600 pounds of butter. Speaking of luxury… Well, I wish I was invited!

Apparently, the menu included 6,500 wood fire Oscar-shaped flatbreads, chestnut tortellini with black truffles, potatoes with caviar and 1,500 bottles of bubbly!

Of course, the menu wouldn’t be complete without a side of macarons – those luxurious bites of heaven that even Hollywood’s high-rollers can’t resist!

Well, the concord grape macarons look … sensational! I love the vibrant colors. Not sure if I would eat them though…it takes a substantial amount of food coloring to achieve those hues. They do look great – luxuriously great!

No wonder some stars were falling up stairs!

macarons

iPhone Macaron Cover | iPhone case

Posted on January 30, 2013 by Zaneta in Macaron accessories No Comments

A macaron iPhone cover? If you’re a bit surprised then you’re not the only one. I have seen macaron earring and rings, macarons purses, macaron accessories but a macaron iPhone cover? Why not! Some creative must have figured both the iPhone and the macarons are causing some waves and the next thing you see is this…

macarons_makronen_macaron_macarons_iphone_5_covers-rb66d2fac93074e44924010462b9f9325_80cs8_8byvr_512

 

macarons_case_mate_case_iphone_5_cover-r0fa7f65cddc544c1b5d623e6421287d8_80c4n_8byvr_216  macaron_case

 

back-cover-case-iphone-5-macaroon-2 back-cover-case-iphone-4-macarons

 

macaron-caseiphone5_l

 

This is a bit too creative…:)

 

macaron-iphone-cover

macaron accessories

New Year’s Resolution: Learn How To Make Macarons

Posted on December 26, 2012 by Zaneta in French Macarons, Italian Macarons, Macaron Business, Macarons, Swiss Macarons No Comments

You love macarons so why not learn to make them? With our proven macaron making system I am convinced that anyone with enough practice can become a macaron master – yes, probably even YOU! You can recreate the textures, flavours and tastes of the famous French cookies in your own humble kitchen. Imagine being able to turn your little kitchen into a macaron factory!

What would you do with all those smooth and delicious macarons? You could eat them all! Ok, maybe not all of them. You could share them with friends and family – people love macarons! Or you could SELL them. Yes, if you can create smooth, bakery-quality macarons then you can turn that into a little career. Imagine that! It’s all possible with The Macaron Master! It shows you how to produce bakery-quality macarons using detailed STEP-BY-STEP illustrations.

PLUS…it explains how to start your own macaron business from home.

This amazing guide also shares the coveted tips and techniques celebrity chefs use to create delightful macarons for glossy magazine photo shoots. If you can see yourself as a successful macaron master then we can show you how to get there – all step by step. Simply visit this page to master the macaron in 2013! What a fantastic New Year’s Resolution!

French Macarons, Italian Macarons, macaron business, macaron tips, macarons, macaroons, Swiss Macarons
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